Tips to Make Use of Coupons boost sales for online courses

Nov 3, 2022

This is how you can implement coupons to increase the number of students who take your online courses.

How to utilize coupons

to increase the number of regular customers. It is a good idea to reward loyal customers to increase sales, and coupons can help cultivate loyalty among your customer base. In particular, you could provide existing customers with early access as well as a discount on new courses, which will help them stay in the company. You can also create a loyalty system that lets customers redeem codes after they've completed a specific amount of courses. A good strategy is to ask your students to share their special codes with their colleagues and friends who may be interested in taking the course with them. If a referral is signed up, the student gets their own discount. It's a great method to promote the sharing of word-of-mouth and to passively increase sales for your audience.

To create a sense that there is a sense of urgency. When you can choose to lower their costs, the majority of folks will jump on an opportunity when they see it. Sales and limited discounts cause a feeling of scarcity. Many people will use an expiration date on coupons as a reason to purchase today, which will give you the opportunity to increase sales quickly. Be aware that timings should be considered carefully. Make use of special events such as sales weekend and holidays, or historic slow weeks for your company to introduce coupons that are timed.

Best Practices when Creating Coupons

Making a coupon easy. Navigate to LMS > Coupon and click "Add New." From there you can modify the coupon to your liking. As you personalize, keep this to your mind:

Choose a distinctive name. Make sure the name of your coupon is relevant to the reason for it like "back to school sales." Coupons should include a catchy but concise name that will catch a prospective customer's eye. If you are in your settings it is possible to identify your unique coupon in"coupon code" field "coupon number" field.

Choose the right discount. The amount to discount an online course may seem as if it's a tough question but it's easier than it seems. Consider following the rule of 100 that is: anything less than $100 must be an offer of a percentage, and everything above should be cash-back deals. In your settings, you'll chose "Flat Rate" as well as "Percentage," and customize from there.

Set an expiration date. The expiration date gives the buyer an urgency feeling and pressure to take action, and also speed up the purchasing behaviour. Always add a time limit and let it be visible throughout the course of your campaign. When you are setting up your campaign, it is as simple as marking the Dates of Start and End.

Limit usage. You can create a set amount of coupons in order to make people feel more anxious and scarce. Creating a variety of types will give you greater control over the distribution (such as various customer segments, channels, or promotional periods). Additionally, it can allow you to better monitor the effectiveness of every coupon. Through your settings you will be able to restrict the amount of course redemptions, redemptions or categories that coupons is able to apply to.

Create Custom Coupons with

If you're able control coupons, you are able to make use of them to boost sales quickly. Additionally, you're creating your own brand (not Udemy's) as well as there's no need to divide revenue. You own all the student data, which could be used to improve marketing. Also, You are the one in charge.

Are you ready to start? Watch our quick YouTube video tutorial:

Are you ready to test it for yourself? Try out the demonstration to find out how easily it is to create coupons for the classes you create with .