Terms

"I come from a company which has a structure which relies on the development of communities due to the fact that Discord is an open source program," He begins. In this regard, he was looking to create a safe Discord community with access to all content available on WordPress and that's the platform where his very first project in media, virtualization.info was hosted, and would let him "recycle twenty years of knowledge".

He decided to utilize WordPress in the first place, and not because of his experience and experience, but also because of its flexibility. "There exists a rationale behind the fact why 43% of all websites on the planet utilize WordPress," he adds. The rapid growth of the WordPress plugin market means that the results you can achieve with WordPress is amazing even if it takes a tiny small fraction of the time you would need to use other programs."

Do not underestimate the importance of branding

Alessandro adds: "Many newsletter and blogging platforms have a limited amount of flexibility regarding the creation of a image. They can unify the design and feel, and everybody has the exact same look and experience. It is possible to customize the theme by a bit or include your own logo, however it's only minor tweaks.

"Every blog or newsletter seems identical. It doesn't seem to work for me. In my posts on social media, don't give up the choice you believe is most efficient. Make sure you do the very best job you can do in order to tick an item off. Making compromises on your work is one of the main things that sets you back throughout the years."

   Screengrabs of the original virtualization.info website  

"I developed a brand is remembered by people from twenty years ago, which they continue to write to me to discuss. I'd like to experience the absolute freedom and liberty to create and style each image on this site in a way that reflects my personal brand. I'd like to create my own branding and not rely on the other brand of publishing."

Becoming valuable: niche and voice

"Two essential things to consider in the process of developing your own publication online" Alessandro continues. "The initial step is identifying your audience. It's simple to say yet difficult to execute!" he smiles.

He explains that there is nothing gained in having another person covering the same topics with the same manner as people who have the same view. "You are able to cover the same topics, and that can be about cooking, politics or squash, crochet, or anything else you'd like to cover, however it is important to have a different perspective. And that defines your niche: the way you approach subjects is different."

He elaborates the concept of Synthetic Work, which is an examination of AI in a non-technical way and the impact it has on the economy, work, as well as society. "If you think about cooking, say you could be in the realm where you're thinking is about the science of cooking. This is something that which isn't often discussed - maybe how, on the most basic scale of chemical, it's the reason food is delicious.

Then the second thing is to identify your personal voice. "Human creatures learn through imitation: we say, 'Wow, I like the way someone writes and try to imitate this. It's a great idea and is a great way to get all the knowledge you can. You must then attain a level where you create your own voice, which is terrifying!"

It's difficult to believe that some people may not appreciate how you view the world or the way you talk about the world. However, that's the only way you can stand out from the crowd. "If you're wearing the same fashion or strategy as everybody else, you'll be quickly disregarded."

The author continues: "People don't read for the information they read. This may sound counterintuitive, but the fact is that people are drawn to reading because they trust them: they're attracted to the person who you are, and that passion can be translated into the way you talk." He advises readers to ensure that their personalities come out through the words they use when speaking about your subject matter.

   Alessandro performing on stage at OpenStack Community event held on the edge of Silicon Valley  

Alessandro has been witness to this phenomena for the past twenty years, and is still observing the phenomenon on a regular time. As an example, I recently read an instructional manual for students weighing an idea to pursue an PhD written by one of the co-founders of OpenAI. The book has nothing to do with artificial intelligence. This is a post was written by the author a few years ago. In the post, the writer recommends attending events. He recommends looking more at the program and the speakers. Look for speakers you recognize and like or have experienced are excellent and even if the music they have to say isn't compatible with the information you've gathered."

Alessandro states that this is an excellent instance of what he's attempting to accomplish to make individuals excited about the way you conduct yourself and how you speak about it, and then what you say can almost be a secondary matter. "Even even if they might not be with what you're saying, they'll remain interested in your thoughts nonetheless because they have come to respect you and think that they make a major contribution for their own lives."

More details on Synthetic Work

Get more details about Alessandro Perilli and his Synthetic Work newsletter at synthetic.work.

This post was first seen on here