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HTML0 The Code Company founder Ben May discusses the company's history at an exhibition (c) thecode.co

The Code Company, a specialist agency that focuses on the industry of digital publishing is listed among their top trusted partner. They're WordPress experts and focus on massive-scale development, migrations, and integrations. They've developed hundreds of tech stacks, which have assisted a variety of publishers.

The company has recently launched Substack which is the largest The Dispatch, a publication which provides information and analysis about politics, policy as well as culture. It is worth $1.9 million, and is awash with thousands of readers. I spoke to Stacey Clark who is part of the communications and partnership team, about the publication , in along with the other services they provide.

"Our director Ben May has been using technology to tackle challenges starting at Grade 10 and onwards" Stacey says. Stacey. "He developed his first website with a local firm in the year 12 years old and earned $400." Ben was aware of the possibilities of business opportunities and also a chance to work in this field so the first business he launched in the year he turned 22 old.

Code Company Code Company didn't set out to start an publishing company. It did however win some publishing customers initially. Stacey adds: "We've carved out a particular area of expertise which is focused on developing technology for digital publishers and also moving from other platforms to WordPress as well as developing the services for members and advertising technologies. Initial plans were to be unaffected by platforms, however we found that several platforms faced issues! Our current use is WordPress Additionally, there were a number of "rescue steps' executed across different platforms."

"The essential engineering element that is involved in publishing websitesis what we deal with," Stacey continues. We aid publishers with difficult issues that are related to WordPress and help them with utilizing technology to "increase the amount of money they earn and increase efficiency in their operations and decrease the risks associated with technology employed in businesses".

Stacey and I are convinced that technology is becoming increasingly technological. It's a major factor of publishing. "Sometimes are journalists, writers and marketing professionals who are using technologies. They ought to be able to utilize the technology available and not have to call a developer every five minutes.These people are "wordspeople" and not technologists."

Code Company helps people develop or adapt to the technology stacks. Code Company helps these people create or adjust to the tech stacks and make stacks of technology independent "They need a technology that is able to perform similar tasks to what they have previously performed, however it's accomplished in a simpler way. Code Company frequently works with webmasters who run websites reliant on technological advances. The majority of plugins do not have everything that users require, so we believe it's more effective to create a system specifically designed to be sure that you're getting the capabilities you require while preserving any features that aren't."

Customers

The Code Company works with content businesses of all sorts which range from small-scale media to large entertainment companies. In recent times, they have been capable of launching Wondermind the Mental Health content platform. The platform was backed by the well-known actors Selena Gomez and Newsette CEO Daniella Pierson. The launch was followed by Bhavik Trivedi who is chief operating officer for Wondermind said that Wondermind said: "I've never had a flawless launch. Until now. The website was launched in the afternoon, but it was gradually scaled down when traffic increased. The numerous Integrations we developed were perfect."

HTML0 The brand-new Wondermind Content Hub (c) thecode.co

They also cooperate with Nine The biggest entertainment business which is located in Australia. "We created their corporate website and also their publication drive.com.au that is among the leading websites for car rental in Australia in addition to Future Women A website for women interested in joining the workforce." Code Company also launched the Code Company also launched eBay's local-specific advertising website. "That was a major moment because the company had been unable to receive regional leads prior this and were able to receive Australian leads due to the launch of the site," Stacey confirms. "We have just launched our brand-new website called Science Alert, which is one of the top magazines published in the US. The magazine is published by Australia and the bulk of readers are from the US. The idea was one that was being developed over the course of a calendar year!" She recalls.

The company's best fit is working with publishers who are tiny and are considering scaling. "We are interested in knowing how you can show your ability to produce? What are we able to do to assist you in making sure your tech stack is optimally positioned for your business to increase its expansion?" Stacey declares. The Code Company has been situated in the region where most of the customers of The Code Company are located. The Code Company could also be a part of traditional media outlets like news websites Crikey and Her Campus, student-led women's media group which is situated within The US (that The Code Company changed to Drupal but later retreated from Drupal in the process of moving to WordPress).

It's a PT0CpapgDKohJvS2 The HerCampus.com Content hub may be utilized across a variety of devices (c) thecode.co

"We aid creative and creative creators who are frustrated or overwhelmed by their technology of choice, whether they would prefer to use or CMS (content management software)," Stacey adds. "They're looking for our assistance to find other options as they're getting frustrated that the software they're currently using is constrained by the capabilities that they've got. The platform doesn't give them the flexibility they want and artists are paid most of their earnings." It's becoming more important for artists to acquire data from main firms. "They're only able to get information from platforms such as Substack. We're creating custom creator stacks to enable users to manage their own user base," she explains.

Solutions and Services

Customers who've signed to Code Company could be the one who developed their site independently , or hired an outside firm to design the site. Whatever the case the site is utilizing a variety of plug-ins. "As the plug-ins have developed, problems start to surface and they're unable to solve these issues on their own. In the end, there are a lot of complaints from their customers. They're not achieving what they'd like. Sometimes, it's such as adding something unique to their menu." she says.

Mike McPhate at the California Sun confirms: "The biggest problem with my site's membership prior to my time was the fact that it was stuffed of errors, and there was a lack of clarity on the best way to utilize it. I was receiving emails almost every day of users frustrated. Since I created the site together with The Code Company and , I no longer get those messages from users that is wonderful!"

The California Sun (c)thecode.co

It's well known that speed and speed of website performance is essential for webmasters "If your site doesn't function properly your webmaster may lose many thousands in funds" Stacey continues. "And it's not uncommon hackers will hack into one program, then stick to the program they hacked. They're losing speed but the business isn't. They'll join us on the massive technological stack, which is becoming creaky. They'll be aware of the risk of the website to slow down due of its speed and efficiency."

The publishers are increasingly trying to diversify their revenue streams. The reason publishers are now exploring subscriptions as well as memberships. "We need to develop alternatives that are secure as well as efficient. Our primary goal as a company is to investigate the latest technologies and techniques to change the ways publishers function," she says. Code Company Code Company works exclusively with subscription-based solutions that avoid paywalls that Stacey calls "leaky paywalls". The co-founder of Code Company explains this: "We've been working with different service providers for membership in the past, and have found it simple to circumvent the paywall. If the model of business you're running is a publishing business that is based on selling content to customers, this could be an problem."

Dates and future plans will be announced in the near future.

"The business of creating is flourishing," Stacey notes. "Creators tend to come to realization that SaaS platforms have restrictions and are exploring different options. The need for diversification will never be out of the window for publishers. It is important to continually look for new methods to reach out to people through providing unique and specific information. These aren't just an income source . They are also a way of connecting with your audience, which can increase your involvement."

"There remain print magazines accessible that aren't entirely digital. But, we're receiving inquiries from those who understand that to keep them in existence, they'll have to change to digital and subscription services may comprise some of the."

The reason these are recent events is that "Ben is a popular name when it comes to conference events," adds Stacey. Recently, Ben gave a talk at the Mumbrella event for publishing companies in Australia as well as WordCamp US in San Diego. He discussed the growth of economics. He also addressed the'minimal requirements' for publishers as well as ways publishers can take advantage of the resources they have. It is also possible to get advice from authors for large publishing houses which typically use subscription-based services.

     Ben May is the founder. Ben May is a familiar name at gatherings. (c) thecode.co

The company's owner is an expert with thorough understanding of the market. "Ben's been working in this industry for quite a while There's never a question that isn't answered," says Stacey. "The responses I get from my customers is that if they have issues, it's possible to hire a different agency in about 2 weeks time before they are able to investigate. Code Company's technology is able to solve issues in less than twenty minutes over the phone since they've handled each problem. This is an enormous benefit for any company that has the ability to resolve issues."

In conclusion, Stacey declares: "Publishing or managing a website doesn't need to be as difficult like some believe it needs to be. Our main goal as a business is to make things easy." We are both convinced that it's easy to get overwhelmed by all the new technology, themes, or even plugins "these flashing lights can't be capable to assist you in any significant manner," she says with an empathetic smile.

Code Company is a company that believes in "smart simple." Code Company revels in "smart simple" the way it appears. Stacey says: "We offer the chance to partner with a tech firm that can help get your desired results making use of the easiest way to achieve your goals rather than relying on an accidental buzzword."

More details

For more information about The Code Company, to review case studies of previous integrations and migrations, and to learn more about the benefits from working together visit The Code Company's web site at thecode.co.

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