Mittmaster's Method of Making use of Order Bumps to increase his Revenue

Apr 7, 2022

Matthew Chapman was struggling to increase the number of students enrolled in his online program of martial arts. He tried a myriad of possibilities- blogging, posting blog posts, writing articles for his blog, YouTube videos, as well as advertising with paid advertisements, but to no avail.

It was when Matthew was able to read the details of Order Bumps on the Facebook community page and was amazed by the ease and effectiveness it was in increasing sales, he decided this was something he'd like to look into. This was the result! Add Order Bumps to the checkout page brought Matthew's earnings up to 20 to 40% during his initial month. This accelerated his sales and growth.

Learn more about Matthew's business and tips for making use of Order Bumps to boost sales of students returning as well as for fresh students.

The amount of sales as well as the amount of traffic is diminishing, and so is the amount of people who visit.

Matthew Chapman has been a martial arts teacher for over eight years. After numerous years of instructing on the spot, he was looking to develop the most hands-off approach in order to have the flexibility of his class. He decided to switch to online classes and has been doing so over the last 3 years. Now, he offers more than 50 classes in the area of martial arts at any level and can teach those interested in becoming instructors.

At first Matthew's business, Mittmaster, didn't perform as predicted. In the following year it was a time to keep abreast of the latest trends in online marketing. The company also revised how he would sell as well as started building an online community of learners. Although he did see some positive results, Matthews' challenge remained--it took him a while to find new customers and a number of his customers were not regularly visiting clients.

Then, Matthew started to introduce Order Bumps three months ago and business started to grow slowly. Even though it was still difficult to draw new customers when they landed at Matthew's website, many bought classes and were becoming forever students.

Expanding Mittmaster with Bumps of Order Bumps

With the help of recommending courses which complement each other at the checkout, Matthew is providing more benefits to students' experience and earning more from each student. Additionally, he is at the point where he shifts his focus away from acquisition and into retention making a business more sustainable through a pool of learners who are willing to master.

Matthew explains the Order Bumps to reduce administration work "It's difficult to design multi-bundled bundles, which can take lots of time, along with the large range of options can make students turn away. The Order Bumps offer the most efficient method to link classes that complement one another."

Order Bumps is the ideal fit for Matthew's company because several classes on the site are designed for students who share similar desires. Matthew might recommend items like the ones that the students already purchase.

The Order Bumps Function

When he implemented Order Bumps, Matthew saw huge growth for the company. The cost per order was significantly increased while his sales increased between 20 and 50 percent.

Apart from the growth of his personal and business expansion, Matthew also enhanced the learning experiences for students. A lot of his students received education that they wouldn't typically have access to, for instance, like Muay Thai classes and self-defence events, which sparked the passion for martial arts.

The additional earnings, Matthew can reinvest into the company he runs. Most of his money is used to fund strategies to promote his business, such as making Facebook advertisements, hiring authors to write blog content and also engaging with companies that specialize in digital media. All with the purpose of growing website traffic and getting many more prospective visitors to his site and also changing them into students that enroll in his classes.

Mittmaster's recommendations for creators

"The most important aspect of effective Order Bump is to make an efficient link between classes. What is the pupil's need for the next course? This can assist you in deciding what you can recommend."

How Matthew uses Order Bumps within his company:

  • If your child has already purchased the beginner's kickboxing Course , you can suggest the Intermediate Kickboxing Course as an Order Bump with a reduced price.
  • If your child has bought a Muay Thai Instructor's Course recommend Muay Thai Coach Syllabus for the purchase of a bump for 50% discount.
mittmaster matthew chapman  order bumps example

Matthew offers additional advice for those who wish to start by making use of The Order Bumps:

  1. Take a strategic approach. When suggesting an Order Bump, consider the next step students should do after they complete the initial course. Be sure to prove how the Order Bump product complements the main course. For better understanding the way your classes interact, you need to list all of your classes before figuring out the ways they connect to one another.
  2. Continue to Explore. The first Order Bump that you design might not perform well. It is possible to continue to play with different aspects of Order Bumps in order to discover what works the best for you. Try different prices, variations of products, and even your Order Bump description. Continue to try until you find one that could be changed.
  3. Make use of discounts and pricing carefully. Offering your Order Bump item for sale for a discounted price will encourage students to buy the item right away. It is also important to ensure that you recommend that your Order Bump product should be priced lower than the primary class, so that students do not be forced to consider and decide to buy it immediately.
  4. Clear it up. There are just the characters that you can use in the Order Bump description. You must ensure that the description is succinct, simple and focuses on the core of your item. If your description is unclear, the customer will not buy it!

Just 5 minutes to setup Create Order Bumps!

Order Bumps are an excellent marketing technique to present additional courses or other products for customers to purchase at check-out. It's simple to put in the right place and will greatly assist the growth of your company.

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