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The footer on a website is the area in the lower part of the page that contains important information to users. The footer is usually consistent across the entire length of a site offering a steady location to arrive at the bottom of the scroll. Imagine them as the most effective supporting character on your website: You might not notice that they're the focus of your site, but it is impossible to operate without footers. They have everything a user are looking for, such as contact information and hyperlinks to key pages.

You might not think people are able to scroll all the way down the end of a page in order to interact with the footer. But studies show otherwise, with chartsbeat as well as Nielsen Norman Group finding that those who scroll to the bottom of a page are more likely to be at the bottom of a page than on the top.

So, it's clear that footers are hardly footnotes However, how do you make the most of your footers? Here's what you need to learn.