How to Make a Digital Course in 2023 (9 steps) |

Apr 28, 2023

It's not a secret that the digital course industry is taking off. Digital courses are no longer something new. Heck your grandma is probably enrolling in these courses.

The market for digital courses will be worth the sum of $1 Trillion by 2030. And with a ton of possibilities for learning through digital technology available-and a web over with existing courses, you may be asking... do I have space for me?


To those who want to design a digital course, the time is still right. This is. Yes, there are lots of people taking part. But there are more people than ever willing to take classes online.


If you're thinking of how you can create a virtual course in this post, we'll walk you through it. We'll cover the bases of the things you should know about how to select the right topic, create a plan and deliver an amazing course that will benefit your students and generates income!


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        This article...    


    What is a digital course?

    How do you create digital courses

      1. Find the Perfect Students

      2. Choose your Big Purpose

      3. Pick your delivery method

      4. Choose a digital course platform

      5. Design the material

      6. Presell

      7. Record/Go Live

      8. Market it

      9. Adapt and grow

    Are you ready to begin?


What is a Digital course?


Digital courses are when you are teaching an activity .... Um, Digitally? Seriously digitally refers to the most structured form of learning that is offered on a digital platform. A typical digital course will walk students through this learning through video, audio, text, or a combination of the three.


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Digital classes can be synchronous in that all of the learners are learning live together. Also, they could be non-synchronous, where learners learn at their own pace. (We offer a comprehensive description of what the distinction is. )


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How do you create digital courses


1. Find your ideal students


The first step to developing a course online is knowing the audience it is intended for. We like to call this an Ideal Student. If you have something to teach, you need an individual who would like to master about that subject.


Input: Your Ideal Student.


Your ideal student an intersection of someone that wants to learn something with your expertise to instruct.


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It's important to be clear about the fact that courses designed for particular, specific, ideal Students are more successful. Every time.


The primary goal before you begin to design a digital course, is to make sure you are clear about who the course is for.


We would love to help you find the Ideal Student by talking to some persons! Begin by sitting down with 10 to 15 individuals you believe would be interested in taking the course. Ask the students questions such as:


 

  • What are you trying to understand that you may need some help with?        
  • What's the major issues you face in learning?        
  • What do you most want to be learning?        
  • What amount of money could you put aside for a program to master that?        


Do not forget to clarify what you are able to provide. Below are a few questions that you could ask yourself when you search for your Ideal Student.


 

  • What are I that is uniquely competent to assist? (Hint That it's often the person you used to be. )      
  • What elements of my life give me something unique to share?        
  • What could I talk about for half an hour without notes? (Not that you need to do this without notes but it's a nice idea to think about)      


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2. Choose your Big Purpose


After your Ideal Student has been identified, you can make what is known as an Large Purpose .


The Big Purpose describes the change that students experience as they study your course. Create the Big Purpose such as:


Big Purpose- New Image


3. Pick your delivery method


Sometime, while planning how to make a digital course You'll have to take into consideration the way you'd like to present the course.


There are lots of possible ways to accomplish this. Since digital courses are in existence for the last decade or so many individuals imagine a recorded (asynchronous) course where students learn lesson each lesson while watching a video.


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You can use this if you like.


But there are so many different options! Our students are enjoying cohort classes right now, which is essentially a live streamed course that is broadcast with an audience that is live. Students love them too! They enjoy having a conversation and posing questions live in the moment.


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As you begin to think about the way you'd like to deliver, think about your strengths and weaknesses as a presenter.


 

  • Do you benefit from an interactive presentation with a bit of chance for error?        
  • Are you likely to end up being a mass of nerves? You could gain by a written script as well as a chance to "rerecord" in the event that you screw up?        
  • Are you an effective presenter or a better writer?        
  • Have you got a great voice but don't want your image to be captured on film?        


The thing is, when making a digital course you have the possibility of offering the course using a method that works the best for your needs. And that's pretty cool.


You can also think about the things beyond the course that can help students engage and be successful. We are a community here at Mighty and having a group mixed with a course is an extremely powerful concept.


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There are other options you can incorporate into your lessons:


 

  • Live events        
  • Virtual Events        
  • Community        
  • Live stream        
  • Chat for members        
  • Group coaching        
  • 1:1 Coaching        


Think creatively about how to structure it. Use every tool available to provide an experience that is the most enjoyable for your students you can.


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4. Choose a digital course platform


It will require an area for this to be hosted. Many digital course instructors can get overwhelmed by their courses' platforms.


This is understandable. There are SO MANY alternatives. And most people will be awed by the choice they use.


We won't get deep into details about selecting the best technology here, but we'll do it in this article .


However, based on what we have discussed previously make sure you choose the platform for your course that allows an abundance of options. You should be able to offer a live-streamed course should you choose to. You must be able integrate the live class into an LMS and resell it. You should be able to easily add things like live events, community, or coaching when you'd like to.


This is why we integrated courses into the community platform we offer at Mighty. Spaces that are flexible give you everything you need or require to run courses that pack an impressive punch: live streaming, integrated live events, an LMS, member profiles, a discussion forum as well as all chats and messaging, and a ton of content options.


5. Make a plan for the materials


Sometime in the near future it will be time to begin making plans for the content of your online course.


If you have identified the Big Goal as mentioned above, it's an excellent idea to tie that directly into the learning goals that your students should attain.


When you are planning the content for your digital course Try to think backwards. What are you hoping your students to accomplish? In the event that they do, what do you need to teach students to accomplish that goal?


    Beware of the urge to put into everything that you've learned about the subject. Concentrate on what's most likely to lead your student's ideal change they're looking for and need.


Create an outline for how the lesson will go. If you'd like, use an LMS to plot out the content of each lesson of. If you do end up teaching a live course, this is a valuable exercise. Then, you'll be able to sketch out the objectives of each lesson and the material.


6. Presell


There's no need to take this step. However, if you're developing digital courses, selling them prior to the course can be a pretty fantastic idea. It's basically making sure that people pay prior to when the class is taught.


Preselling can be extremely beneficial when you are teaching cohort classes since you instruct the class when students are willing to be present. But there are ways to presell an asynchronous course also.


There are plenty of benefits to using this.


 

  • Get your revenue up front so you are profitably before even starting. (You could also invest some part of it into the program if you feel it is appropriate. ).    
  • It's easy to get a idea of whether the people are interested in this course or not.        
  • If you can't sell it, don't make it! Instead of wasting your time building something and hoping people will buy it in the end, you'll be able to tell right away if it's working. You can make some tweaks to ensure it's successful.      


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7. Record and go live


The next step is to construct the course. If you're pre-recording the course, that means getting your equipment set up and preparing to deliver the course.


If you're running an online course, it's much more intensive in the beginning. you'll have to explain every detail of the course. Get ready for live broadcasting, and make sure that your recording is up and running and everything else.


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8. Market it


If you've not made a sale on your online course as of yet this is the moment of marketing it.


There are a lot of ways to promote the online courses, and we have complete guidelines that you will find in this post .


But in the interim, here's a brief guide to some methods you can promote your course online:


 

  • Email your list        
  • Post to social media        
  • Invite people directly (especially the Ideal Students you interviewed)        
  • Create a webinar        
  • Design a landing site and then send visitors towards it (eg. through paid ads)      
  • The course can be added to your website and funnel search engine traffic        
  • Invite the existing members of your neighborhood! (One of the other reasons building a community pays off)      
  • Host promotional events together with other creators within your space        
  • Participate as a guest on podcasts, or write guest blogs        
  • Pitch the most prestigious publications        


9. Adapt and grow


The process of becoming a successful digital course creator usually takes a long the time. There isn't a lot of one-and-done.


In the case of blogs that promise you "endless earnings" simply by taking a class online and not thinking about it It's likely to not be as easy.


But stick to it. As you discover the best way to grow your audience, and even keep iterating on the course, there's a better likelihood of finding a winning course structure that is designed to benefit you and your students.


Are you ready to get started?


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If you're looking to begin building your digital course then why not try Mighty an opportunity? We've created a robust platform for courses that allows you to mix the world of community, content and commerce. You can teach a class live or record it pre-recorded. Your choice. And as we talked about above, you can incorporate things like forum, community or live streaming occasions, and much more.


All of this is done in a gorgeous platform that works for your brand. Each Mighty Network comes with an application for each device. You can also sell your products with 135 currencies and even use token-gating