How to Create a Premium Content Product (Examples and a Guide)

Dec 2, 2022

Find out what is required for a premium content package, the options to incorporate, how to market it, and the best way to establish the most appropriate price.

Are you fed up of making content at no cost without receiving something in return? Are you prepared to take your offering of content to the higher stage?

Now is the perfect time to launch your Premium Content Offer.

Once you've identified the need for your product and you believe that the people who purchase it will, then you're now ready to begin working to create your premium content product. The premium content offering will let you charge your ideal price for your course as well as quickly grow your earning potential.

Discover more information on what you need to include within the premium content you offer, how to market it and how to get the best price.

This allows you to make an outstanding content product that you can be proud of.

What is premium content?

Premium content provides additional content that your audience has the option of purchasing at a greater cost. The premium content is usually accompanied by additional features like special opportunities, resources and personalized guidance. By offering this kind of content it's possible to charge your ideal cost and have customers willing to shell out more to get your product.

The year in which Neil Patel and his team developed the Advanced Marketing Program, they provided additional support and access to everything they could imagine to make up the best content offer.

Take part in our Free Webinar Sales Funnel course for more information about the most effective marketing techniques that you can employ for your business.

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How to make your own premium content offering

The most significant difference between regular material and premium is in the content you offer to your clients. Premium content is way beyond the audience's expectation to deliver the most superior version possible of your services and products.

If you're planning your unique content offering make sure you provide your users with something much superior to anything else that is available.

There are several ways you can accomplish this along with examples of content that is premium that you could make use of.

     1. Think about your bonus offers

In order to increase the value of your content that is premium, you can add additional services or options.

Bear in mind what resources are most valuable to the people you want to touch - remember that you are developing your exclusive information exclusively for them, and not for anyone else.

Below are some extra features of premium content that which you could make use of. Begin by exploring a handful of these features the beginning.

Premium content examples

Live components

Utilizing live elements included in your premium content offering provides your viewers with the benefit of being able to only access your content. What kind of deal that you make can drastically improve the value of quality content that you provide as well as enhancing the trustworthiness of your company.

Here are some instances from this sort of content with the price of a premium:

  • Live Q and A
  • Mastermind utilizes
  • 1-1 coach
  • A personal review of the student's project
  • Coaching for groups

Take time to consider what of these top content samples would be best for your group and then take that into account when choosing your options.

In the case of live components, it's important to think about what your work schedule and limits can affect how much you're allowed to use.

 Resources

Resources can also be a good alternative to boost the value of your content offering. There's a variety of different resources you can produce to provide learners with everything they need to succeed.

Here are some ideas:

  • Worksheets
  • Checklists
  • Templates
  • eBooks
  • Audio files

The best resources will enhance the content of your class and assist students improve their understanding Choose the best content examples to fit the curriculum you have created.

Access for special purposes

Another bonus offering that's highly regarded is exclusive access to special content. Access deals that are exclusive allow your users the benefit to gain access to restricted events and venues.

Below are some premium web example of content from this category:

  • Entry to an exclusive event
  • The course is free to enroll in.
  • Private course community
  • Discount on a different item
  • Specials and deals for Friends

If you've got an exclusive community or series of events planned It is possible to use this kind of bonus as a premium offering of content.

Learn from Neil Patel's expert guide on Making Your Premium Offer . This guide also contains real instances of premium content utilized in the work of Neil Patel in his company

     2. Enhance your existing instruction offer

Alongside creating additional content to enhance the value of your offering It's also a great idea to improve your course.

For you to ensure that you get the best possible experience it is crucial to concentrate on the material of the course.

One of the best ways to do this is to use the student's feedback.

Gather information from surveys taken by students as well as audience research, and even one-to-one phone calls to students that they already have. Make use of this data to enhance your course content.

Some examples might include:

  • Digging deeper into certain topics
  • Cleaning up web pages that are confusing
  • Elimination of slides not needed and lesson plans

As you are able to increase the quality of your offering and tailor it to the requirements of your students , the more benefit you'll receive from the content you offer that is top-quality.

     3. Select a cost to get the premium content

Two options you could use to charge for premium content

     1. Note the price for every item

By breaking down every item you provide as part of your training and assigning each one an amount will assist to determine the value of premium content.

Make use of this guideline to help you determine what price to charge an premium service for content. It should not be more than the total value of your content, but it must be affordable enough to ensure that you get exactly what you're due with regard to your content.

     2. Utilize your company's goals

Another possibility is to decide the price of your courses based on the goals you have for your business. It is important to consider how much you'd like to earn during the course's beginning or one month. Also, consider the number of sales you'd need in order to reach this goal.

Choose your price and then follow your plan of action to make sure that you are paying the correct price.

As an example, suppose you'd like to make $10,000 each month. In order to reach that goal it's necessary to make 100 $1000 sales, or 50 sales at $200.

Make use of these calculations to figure out which price is ideal for the content you offer that is high-quality.

HTML0 Find our guide to creating your premium offer to find out more - plus some examples of premium content which you could use to:

Use the exclusive content offered to maximize your potential earnings

Premium content could be an ideal way to boost the effectiveness of your online learning business and increase profits. With the right bonuses and extra information it is possible to create an exceptional content package that can help you meet your income targets and providing your students real added value.

for more ideas on how to promote your course and increase conversions Join Neil Patel's FREE Webinar on Sales Funnel course.

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