How Minessa Konecky makes use of and Interact with her customers to help her run her business |
If you're trying to ensure that your business is running well and efficiently, you can learn from Minessa Konecky, who shares the secrets to running a hassle-free company.
This is what the creator and successful business owner, Minessa Konecky was thinking, too.
Then she learned how to take back her life and freedom.
Now, Minessa has a thriving online business where she's teaching other people her methods for running hustle-free businesses.
Being hustle-free is at the center of her daily life as well as her business.
Of course, it was not always like this. Let's start at the beginning of her career when she was the biggest hustler in order to discover her tale.
How Minessa got caught up in her no-hassle mission
In the course of working with the founder of a medical device company, Minessa and her sister were first to experience the strain of learning to create a company from scratch, including being responsible for team members who earn their paychecks.
This is when Minessa was first aware of the pressure of running a business and also learned about what she shouldn't do.
Following their experience in the business of medical devices, Minessa and her sister took their learnings and jumped into starting and operating their own business selling LuLaRoe clothes .
Although their prior experiences helped the company took off, this experience was crucial for Minessa. This was the time she learned a hard lesson -- it was not worth the risk. In her situation, the sacrifice meant the health of her family.
"I began to feel seriously, extremely sick all the time. My brain didn't function properly. I was feeling fatigued. I felt exhausted," she recalls.
Even though her physicians were not able to aid Minessa, Minessa did some research and was able to tie her health problems with her busy company.
"I am beginning to think about the notion that we were building our own business prisons in which we set up a structure in our lives. The only possible outcome was exhausted and failure because we're not looking after ourselves," she explains.
The realization resulted in Minessa to create her present hustle-free life.
"I created a system that helps migrate people from a hustle-culture perspective which requires you to be on the job all day -- to designing a life where technology and social media take care of most of the hard tasks for you so that you have some time off."
It took her nearly two years to establish her company and determine the best techniques and methods to implement. She observed, tested, and studied people taking their lives off of their business while making profits.
In the process, through practicing what she preaches, Minessa formed her thriving company that is not a hustle, Direct to Success , which pulls in more than six figures per year.
"I believe that all we need to do is look upon the mistakes and failures of the past as wells of information that we can then use to inform the current thing we're doing now," Minessa advises. "It's not a wasted resource."
Learning from lessons for the future, having a structured routine is another learning that contributes to Minessa's independence. If you think that's a bit naive then read on.
The reason Minessa's schedule is structured gives her to be more creative and free.
While it's not as obvious as it could seem, Minessa finds that the more rigid she is with her routine and her schedule, the more room she allows freedom and creativity.
The stricter her schedule is allows for more flexibility and imagination -- and the reason is here.
"By not having an organized routine of any sort or having a structure in place, you're basically is creating stress within your life." warns Minessa. "Which heightens the cortisol production within your body, which decreases your creativity."
The idea of "needing structure to have freedom" is the exact premise she teaches in her free digital download five ways to ensure that you are hustle-proof your business that is available on her site.
If you take your pacifiers from the picture then you'll be able to manage your business more purposefully.
"In order to live a hustle-free life, you've got to have a sort of a disciplined life," Minessa coaches. "You must know exactly what you'd like to achieve when you have time and take a deliberate approach to it."
What is the best way to help Minessa define her strict plan?
In arranging her activities for the week into different colors (literally) as well as setting specific goals for the day.
"I use a method which I follow each and every week I begin the week, I read through the week and then I write a note that's color-coded."
Minessa organizes action-items like appointments, building her brand reputation and engagement on social media through the color.
In her morning routine, she clearly sets out what she's hoping to do throughout the day in order to stay clear of external forces that dictate what she's doing.
More specifically, Minessa doesn't allow for more than "three significant things to be done during the day" in order to keep her hustle-free free time.
With Minessa, rather than outside forces, being in control of her choices her time is free to pursue her own projects -- like taking care of her business funnel that she created with the help of Interact and -- and that is what brings us to the next subject.
How Minessa makes use of Interact in order to design her funnel as well as create segments for her target audience
The most fundamental way Minessa increases her number of prospective clients is by developing a funnel for marketing that utilizes the quiz software Interact and all-in-one platform .
When someone engages with her brand and fills out Minessa's quiz, she's able to distinguish her audience's needs and nurture them accordingly to the right products.
"Quizzes can be a great approach to converting your audience," she touts. "You learn more about a person, and even the people you work with, as well as patterns that are prevalent within your audience."
The first step is that Minessa utilizes quizzes as way to learn about her target audience, and later group them into one of three categories, which she's come to define over time as she has grown her business and learning to understand her target audience more intimately:
Feeling overwhelmed entrepreneurs with too much to do and don't know what to do with their time each day.
Professional midlife - Entrepreneurs who have learned what they need to be aware of, but aren't yet figuring out how to connect the actions into a plan.
Perpetual delayers People who are aware of what they have to accomplish yet aren't able to start on their own.
After completing her standalone quiz, Minessa then nurtures her readers by taking them to any of the three mini-courses with content that's dripped out (a.k.a. scheduled for release).
In the end, she introduces customers in her funnel to her two primary products the business is focused on. One includes Social Strategy Squad membership. Strategy Squad membership. Strategy Squad membership.
One is Minessa's flagship Renovate Your Facebook course, which sells for $3,500.
The two programs will teach small-business owners methods to simplify their operations, so they can operate hustle-free.
In that regard, let's dive into her process for creating new products.
Six steps to make new products
When Minessa develops new digital goods She first determines an opportunity and then write down the ideas she's had in her brand innovative product.
"My first step is to be aware when I see an urgent demand . . . It's when I open the Word document, and I start typing a lot of things," she explains. "I use it as a storage space for all of my links to resources, sources, research blogs, books as well as podcasts. it becomes a dumping ground for content."
Once all her ideas are laid out, she allows her time and space to marinate on her ideas, which is when she integrates her "hustle-free" view.
After that, Minessa visualizes what her product is going to appear like and considers the process of logistics behind it.
"Almost all of my classes are organized very similar. There are phases 1 2, 3 and then a bonus section," she shares. "So I'm thinking of it that's the dashboard, and usually it looks something like that."
This is how Direct to Success' courses that span different categories like Facebook marketing, entrepreneurship, mindfulness and mindfulness, along with the business basics, are organized.
Minessa's fourth step is moving from drawing into using the platform to create.
"Because that the process it's well-organized, I can see how -- as a viewer at the other side- whether or not something is going to look correct," she divulges. "That's the moment I begin cleaning it up with regard to the experience for the user and shifting objects about."
Once all her content written in text has been uploaded, Minessa completes the gaps with images, videos and graphics.
"That's sort of my last interaction," she shares. "My primary goal is to make sure the very first steps are focused entirely upon a user experience which makes sense."
Finally, her last step is to cut any extraneous content from her product.
"Once I'm finished, I look back and consider"What do I need to remove? What's not needed here? What is me just being in love with the sounds of my own voice?'" shares Minessa. "And when it's that time, usually it's done."
A simple dashboard that allows her to create her digital products isn't the only benefit Minessa enjoys employing . She also saves a few thousand dollars per year with the one-stop platform.
This is how maths breaks down.
How Minessa is able to save $5,000 a year with
The choice of platforms such as Interact enabled Minessa to not just streamline several tools, but also save money in the process.
Her business has gone from using three different instruments and a programmers and then utilizing only one platform to run the majority of her business online.
The result was a whopping annual savings of $5,403, in which she reduced the costs of:
AccessAlly for $1,188
$3000 to hire a programer to help in the development of AccessAlly and connect her quiz funnel
$747 for WebinarJam
$468 for Leadpages
In case you're thinking about how she's able to completely eliminate the need for these instruments (and the hiring of a programmers) It's because of Interact's constant effort to improve their platform.
"So when you guys released each of your features, I was like"Well, let's remove this feature, get rid of this, get rid of this,'" Minessa shares.
" is such an enjoyable piece of software that can make creating course fun."
Let's grow a successful hustle for your businessand making it easy and enjoying yourself while you're at it. Get started for no cost today. .