Easy Affiliate + Member Connect to the Increasing power of Referral Marketing WordPress Membership Plugin - Membership Sites
Easy Affiliate + Member: Plug Into the Growing Potential of Referral Marketing
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It's never been easier to establish and operate an affiliate program on your member site using Easy Affiliate. This guide will give you all the details and some tips for getting the most out of this powerful combination of growth.
Contents Toggle
- Affiliate Marketing 101
- What is Easy Affiliate?
- Easy Affiliate Features and Tips For Success
- Effortlessly Connect to Your Ecommerce Plugins
- Screen For High Quality, Valuable Affiliates
- Boost Conversions with Compelling Campaigns
- Track Affiliate Performance in Google Analytics
- Motivate Marketers to Sell More with Special Commission Rates
- Protect Profits with Fraud Prevention
- Reward Affiliates Quickly and Simply with One-Click Payouts
- How To Integrate Member with Easy Affiliate
- Conclusion
It's impossible to underestimate just how much affiliate marketing dominates the ecommerce marketing landscape. In 2022 the affiliate marketing market was valued at more than $20 billion and is predicted to more than double by 2030..
It's especially remarkable considering that, for the majority of time affiliate marketers only get the commission when they've sold. This is trillions of dollars of sales and revenuegenerated through this particular marketing strategy.
If you're a business that hasn't been able to tap into affiliate marketing or you're planning to move away from expensive affiliate programs to grow your membership site, this latest integration can be exciting for both your company and pocket.
Introducing Easy Affiliate- the all-in-one affiliate program plug-in for WordPress which is now integrated with Member.
Read on for a guided overview of the primary features of this plugin complete with tips on how to leverage its profit-pumping potential for your business.
Affiliate Marketing 101
First, just in case you're new in affiliate marketing. Here's an easy explanation to bring you up to the pace:
Affiliate marketing is an extensively employed strategy that allows individuals to be paid for the promotion of a company's products or products or. Essentially, when a sale occurs through their specific referral link an person who is an affiliate (or the affiliate) gets a percentage from the seller.
This technique of marketing provides a variety of advantages to members as well as eCommerce sites:
- When you use affiliate marketing, the only time you have to pay is when a sale is made. This makes it an extremely affordable, low-risk way to increase your member base without having cost-of-acquisition that comes conventional advertising strategies.
- The fact that it is based on performance also means it's easily scalable and is suitable for membership sites at any stage of their growth. As your subscriber base grows quickly, you will not have to deal with a corresponding growth in marketing efforts or costs.
- Affiliates, specifically those that align with your website's focus, can directly reach certain, specific audience. Run a soccer club fanzine or an organic cooking school? Niche affiliates are the best source of spreading the word. When they are on your side, your marketing efforts will be highly targeted, attracting members who are more likely to interact in your website's content and the community.
- Unlike one-time ad campaigns, affiliate marketing provides continuous promotion of your site's membership. The constant exposure keeps your website top of mind and draws new members as time passes.
You've been educating yourself about affiliate marketing and the potential it has for your company is evident, it's time to take a look at what the Easy Affiliate integration means to your membership website.
What is Easy Affiliate?
Easy Affiliate lets you run a an entirely self-hosted affiliate marketing program straight through your WordPress dashboard.
When you host your own affiliate programme, you can have greater control over the affiliate application process You also have complete control of commissions and payouts, and skip the transaction fees that third-party platforms charge.
And as the name suggests this makes the entire setup and managing your program effortless - there is no specific skills required. In fact, anybodycan make this work for their business.
This is because Easy Affiliate comes packed with all the tools and programs you'll need to ensure your affiliate program is successful, each designed specifically for ease of setting up and operate.
Then let the walkthrough of key features commence!
Easy Affiliate Features, Tips and Tricks for Success
Effortlessly Connect to Your Ecommerce plugins
With the press of one button, Easy Affiliate can detect and connect with key ecommerce platforms, including my own ( member), PayPal and WooCommerce.
You can enable your integrations via Easy Affiliate's setup wizard or via Easy Affiliate Settings > Settings > eCommerce tab.
It really is simpleto link affiliate programs to products and services you sell through your site.
Screen For High Quality, Valuable Affiliates
Open your affiliate program up for everyone could be the best idea. But when it comes to affiliate marketing, the quantity isn't always the same as high-quality.
The research shows the fact that less than 1% of affiliates are responsible for 90 percent of the total sales and conversions. This emphasizes the importance of focusing on recruiting and working with best performers.
Accepting all applicants could waste time and money to building partnerships with top-quality affiliates. You might find yourself overwhelmed with queries and support concerns from a lot of participants, rather than focus on the ones who create the results.
In order to ensure you get a higher ROI you should carefully review and accept any new affiliates and ensure that their target market is compatible with your target market.
Easy Affiliate streamlines this process with its built-in application and an approval process. This is how you can set it up:
Navigate to the settings of Easy Affiliate, then click Affiliates choose"Application" as the type of registration.
In this section, you may opt to email applicants to inform them that their application has been accepted and approved.
When you've picked the registration type, Easy Affiliate automatically creates an account page. Potential affiliates will need to fill out an application form, and wait for the approval of your company before they can begin promoting your product.
The form requires essential data that includes:
- First name
- Names of the last name
- Sites that they intend to utilize to promote their products
- Their promotional strategy
- Links to social media profiles/profiles
The detailed data allows you to examine each applicant's compatibility for your particular business. Through requiring applicants to list their promotional websites you also enables Easy Affiliate to monitor and stop fraudulent activity by flagging unauthorized site promotions More on that in the future.
Enhance Conversions through Compelling Campaigns
To really reap the most benefits of the affiliate programs you have, get your affiliates involved in each of your marketing efforts
If you've just launched a new product, feature, or an event to announce: this presents a perfect chance for your associates to promote your company's name.
Affiliates are always seeking new content ideas and reasons to give their followers something new. Engage them in the latest features and promotions which will result in the potential for a synergistic boost to participation.
As affiliate program host, you are able to increase the impact of your affiliate program and further encourage affiliates through equipping them with tools that will make every campaign an absolute success.
Easy Affiliate makes it straightforward to develop unique links for specific page landings.
Say you have the landing page you need to provide all the info on the new feature you've just released. If you distribute a specific link for the landing page you'll be able to direct your affiliates' audience straight into the center of the matter, and bypass your homepage to take a strategic look into the funnel of sales.
Easy Affiliate also makes it easy to distribute campaign images and banners.
Give your affiliates eye-catching and branded content that's not simply easy to use, it can also increase the visibility of your campaigns. This is a win-win situation: effortless content for them and enhanced exposure to you. Transform your affiliate program into an effective powerhouse that drives your brand ahead, one step at a moment.
Monitor Affiliate Performance with Google Analytics
Easy Affiliate not only Easy Affiliate features it's own real-time reports as well as tracking clicks and sales, however, unlike many affiliate plugins It can also be used to monitor other key KPIs within Google Analytics.
That's thanks to its tracker of Affiliate Links for UTM feature.
Simply by enabling this feature, Easy Affiliate will automatically incorporate UTM parameters to affiliate links so you can get in-depth insights on things such as...
- Top performing affiliates
- Highest converting campaigns
- Which websites your affiliates publish on
- Which type of content performs optimally?
...right in Google Analytics.
This sets the stage for you to maximize your affiliate program as well as strategy to ensure the highest profits.
Motivate Marketers to Sell More through Special Commission Rates
Encourage affiliates to pull out all the stops for you affiliate program by rewarding high-performing affiliates with specific commission rates.
By using this extension's Custom Rules add-on, you are able to set customized affiliate commission rates for rewarding high-achieving affiliates and specific behaviors. You can, for instance, make a more lucrative percentage of commissions for affiliates who achieve sales that exceed a particular amount, or offer an exclusive rate for your latest product to boost your product's launch. All is possible with Custom Rules.
Protect Profits with Fraud Prevention
With the Easy Affiliate Fraud Prevention extension you can now make it easier than before to block or flag commissions that are suspected of being fraudulent before paying out a cent.
Choose whether to let to block, flag or even automatically block commissions coming from:
- Referrals from your own - when the affiliate buys by using an affiliate link of their own.
- Websites with unapproved referral programs The site which referred the click is not one of the sites listed in the application of the affiliate.
- Affiliates that have a suspect conversion rate - Address anomalous conversion rates that significantly deviate from what is normal, which could indicate that there may be a fraudulent strategy.
This preventive approach protects your earnings and upholds the credibility of your affiliate program giving it the strength of trust and reliability.
Pay out rewards to affiliates fast and easy with One-Click Payouts
With Easy Affiliate's One-Click Payouts the process of sending out rewards is just easy as you think which makes the affiliate payout process quick and effortless.
Instant payouts - A single mouse click is all you need to pay your affiliates. This eliminates the need for delays and complexities.
Boost affiliate morale Fast payments ensure that affiliates are happy, motivated and engaged your brand.
Streamline your operations:Forget the inconvenience of making manual payments. One-Click Payouts simplify your workflow and frees up your time to focus on your strategy and growing.
When your affiliate reaches the minimum payout amount (which you are able to easily alter within your settings) it's just a click away from sending the profits. Easy Affiliate is compatible with PayPal 1-Click Payouts and provides a simple and secure way to pay your affiliates.
How to Integrate Member With Easy Affiliate
Member has now been integrated natively with Easy Affiliate, which means that they're made for each other joining the two in no time.
Easy Affiliate currently supports the below integrations with the Member payment providers.
- PayPal Legacy,
- Stripe,
Here's how to set Easy Affiliate set up and joined with Member:
- Buy an Easy Affiliate license.
- Head to your Easy Affiliate Account Downloads page, and then download your plugin .zip file to your personal computer.
- Login to Your WordPress Dashboard.
- Click Plugins > Add New Plugin > Upload the plugin
- Select Browse Select the .zip file, and then select Install Now. Install Now.
- Once download is complete Once download has been completed, press "Activate".
- Now from your WordPress Dashboard, navigate to Member > Setup > Integrations Other Services and click on the Easy Affiliateicon.
- It should appear as an Easy Affiliate in the right-hand corner in your Dashboard. Click on it and then the Settings
- Go to the "E-Commerce" tab.
- Membersshould be detected by default and switched on.
- Click on the Update Option
And you're done! It's as straightforward as that.
Your next step is to spread the news of your program, and start accepting applicants.
Within a short time, you'll be watching your sales roll in and your site's membership growth.
Conclusion
With Member and Easy Affiliate with Easy Affiliate, you can have everything you require to build an effective affiliate program for your site that is a member.
Easy Affiliate gives you everything you need to create and run a smooth easy-to-use affiliate program. It will increase your reach and bring in new members who are more active in your network.
Remember to keep your affiliates engaged by providing clear communications, prompt payouts, and by sharing best practices for promotion. Use the data insights from Easy Affiliate and Google Analytics to fine-tune your plan and concentrate your efforts in transforming your affiliates into authentic brand ambassadors.
The success of your site is their success. Together, you can achieve remarkable growth for your membership site.
All of it starts with one Integration!
Got any questions or want to share some of your own experiences in affiliate marketing? Tell us about it in the comments below.
And don't forget to follow our pages on Twitter, Facebook, YouTube and LinkedIn for additional tips and top practices for growing your membership-based business.
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