An Playbook to create the instructional videos for a course

Jan 28, 2024

Making online courses requires an enormous amount of time and is a labor-intensive procedure, particularly when you produce a large number of educational videos. What can help to make more effective the design and creation of online courses? Stories.
    Elise London is an expert in video production who films all of our internal and marketing classes The key to creating a memorable and fun online course is to use stories in planning and providing information.
   
    Being able to recognize the narrative in the subject that you're studying, and then structuring your contents according to the methodology of telling tales using heroes' stories can be a thrilling approach to transform the curriculum. Know everything you must accomplish so that you can create your own, efficiently and effective online course that provides all the resources you need.

Jump ahead:

This is the ideal topic for your online course

You don't need an original, imaginative or out-of-the-box concept to create your online course.
   
    Select a subject area which is well-known. An understanding of the marketplace as well as what you hope to achieve are essential. Here's how:

Keep track of the current is resonating

Utilize data measurement tools such as Google Analytics to find high-performing books. You can find an ebook that covers particular topics that does very well? Consider expanding it into a detailed video course.
   
    Additionally, you could take an online survey of customers to find out what subjects they'd like to learn more in for an online class. Also, you can offer the same survey via social media (if there is an active audience on the social media platform) in addition to your communities that you're affiliated with.
   
    It is important to select the subject area that your students show an interest in.

Deepen your dive, don't widen it.




    How do you go about it? Recap the emotional challenges your audience faces when tackling the subject.
   
    Think about:

  • What kind of miscommunication is creating confusion while we seek to fix the issue?
  • Do you feel that your feelings seem overwhelming and need help?

Live streaming for instance, the answers might be a concern as they launch their debut live stream. The subject of the class will then be "How to easily establish live streaming to ensure that you don't get overloaded."

One of the best tips that you can use to help your course's name

In the search for a title for your class, think about what your audience feels in relation to the topic that you're tackling and then incorporate it into the title.

The process of planning and arranging your online class

Elise advises using hero's Search in the design of the online training course. The course consists of:

  • The problem that the students targeted by your course have to face. Find these by answering questions students have regarding the topic of their course.
  • Aiding students overcome challenges and finding solutions. It is time to split the lesson into smaller chunks and create video clips that contain every lesson responding to questions.
  • Then the will be available to take advantage of the improvements promised . Give additional tools including checklists and templates that can help students achieve success using their skills.

Here's how to dig out the attendees' questions as well as the outcomes you want to achieve in planning and arranging your gathering.

Know about the kinds of questions that the individuals whom you want to talk to might pose

You should not be thinking about the issue. Instead, you should follow these steps:

  • Search Reddit as well as Quora to create an index of the most frequently asked questions.
  • Survey and phone call with the learners for direct answers to questions.
  • listen to telephone calls from customers of the support and sales teams to address any queries often asked by customers.
  • Browse the bestseller book index pages of the bestsellers on Amazon to gain a greater understanding of the topics they address in relation to the topic of study.

If you've hosted webinars about the topic, it's possible to review some of the questions attendees were asked in order to collect information that will assist you with the research you want to conduct.

Divide the topic of the class into buckets

Woman recording herself with smartphone. Image reads, "Concept > modules > video lessons"

Then, consider the concerns and issues that the person you're speaking to in order to break your subject into narrative components which are linked to one another in the next phase of the process of studying.

"Instead of saying that we'll instruct you with an interactive program' (which is a broad notion that's hard to comprehend), say "We're instructing beginners advanced, intermediate and advanced capabilities. So, the subject you choose to teach for your online course] can be classified into any of these three categories." Elise London, Senior content production manager

Just cut "disparate ideas " into smaller pieces and place them in buckets to ensure that, when you're viewing the plans from a distance, it's easier to look at the greater image."

The best way to plan your class

It's important to set out the structure of your course to satisfy the needs that your students have, no matter their level of learning. It's not hard to communicate excessive amounts of data. It can confuse students due to the danger of sharing knowledge (a cognitive bias that assumes that people are equally knowledgeable as you are). Make sure to go over your curriculum in order for it to be simpler to comprehend.

The lessons in video format will be scheduled

  1. You must take care to address the concerns that your students have in regard to the problem that the video class can resolve.
  2. Respond to inquiries by providing solutions to the problems they're trying to resolve.
  3. Take note of the video and give additional information to aid students to make changes.

Video on demand with scripts

pro tip

Script generator gif

Shooting your course video content

You'll need the tools

For setting up a proper installation and production tool kit for the most efficient setup You'll require the following items:

  • Microphone camera (two at the minimum) and a 3- or 4-point lighting kit
  • Learn Management System (LMS). It hosts the video content and allows it to be accessible to students. Examples include: Teachable, Podia, and Kajabi.
  • . A platform with no advertising for recording, hosting and editing. It is possible to include interactive elements within instructional videos, which can later be uploaded onto your LMS.
  • Teleprompter. Display device which displays message on the screen making it easy for users on screen to take videos.
  • Music pedal. It's a low-cost pedal, operated using a a foot, which allows users to alter the screen's orientation.

A perfect setting for video production

Elise suggests:

1. Do not use overhead fluorescent lights.

They can create stark shadows upon your face. Some fluorescent lighting sources are able to flicker, and they emit an unsettling green hue that can affect how effectively you show your videos as well as their consistency.

2. Record in complete darkness, without any natural light

The light conditions in the natural world may change during the day, and when you record for long periods of time, it's possible that the quality of lighting you capture won't appear as good as it could, Elise warns. This is also a problem when you choose to shift parts of your video into an entirely different one.

3. Set your cameras at different angles

This camera can't "just enhance editing" (which is a good thing in the event that you're utilizing scripts that allow you to be able to complete all this in one go) but it aids in eliminating the boredom of watching viewers look at instructors' eyes."
   
    "More crucially, an additional camera can be used to conceal cuts," Elise adds. "So whenever the information that you're supplying won't be presented in a single shot So the most effective way to conceal cutting is by employing B-roll or cutting to an additional camera."

4. It's important to maintain your background clean and clear of clutter.

Beware of the bright hues like magenta, yellow, and orange as they can cause reflections within the color, and create distraction for the viewers. Use neutral colors for your background like dark blue, grey or light white. They're ideal for photos and also are comfortable to the eye.

Recording your online video course

Recording can be a common thing to be stressful. If you put in your time planning and recording your project then it should not be an problem.

5. Always use an Teleprompter

Teleprompters can help you prevent your screen from freezing while you try to work out what you'll be required to accomplish in the near future.
   
    Cameras make recording easier and assists with editing however "it can also permit the user to keep their eyes at the camera while looking at the teleprompter's screen," adds Elise.

6. Make use of an instrument that is able to modify the tone between slides

"Instead instead of using a keyboard, or clicker which is accessible via your fingers, you can make use of the music pedal to toggle between slides that you're playing. It's a real USB Bluetooth keyboard with a left and right. The user doesn't need grab the keyboard or mouse in order to move the device."

The editing of your video on demand

Trim for clarity. The goal is to make a lasting watching experience by following these tips:

7. Make your edits as precise as you can

8. Incorporate B-roll into your strategy to improve the amount of participants.

One way to get rid of tedious video chats is by switching between different cameras at the same frequency.
   
    It is also possible to incorporate animations, videos images, and slides. Or even make recordings more personal in order to create engaging learning and entertainment.

9. Interactivity layers take on the form of

  • Enjoy a build-your-own-learning path
  • Take a look at the hotspots for video that are below for additional opportunities to increase your understanding.
  • Jump between sections that have most significance for these sections (useful to create in-house film about the process of boarding)

It is evident that video with interactivity improves viewer engagement and increasing retention. Furthermore, you can to evaluate the understanding of students conducting interactive video quizzes.

Do you have the skills to create your own online course?

How to create an instructional video that the target audience can be able to enjoy can best be described by referring to:

  • It is vital to establish the goal you want to accomplish
  • Data needs to be put back to form a cohesive narrative
  • The content should be organized so that it is easy to comprehend and read.

Remember that if you use appropriate equipment, you'll have the ability to lessen the burden of producing high-quality instructional videos that give students a fun learning experience.

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